Thursday, October 7, 2010

Hanvon E-book Reader Shines in Frankfurt Book Fair


As an international fair in Germany, Frankfurt Book Fair is the biggest and the most widely-known book fair in the world. Called the “Olympics of Global Publishers”, it provides a place for negotiation of copyrights transaction, publishing, books display and books order for publishers, agents and librarians in the world.
 As a hardware manufacture in the ebook reader field, Hanvon ebook reader also played an active role in the event. On the first day of the fair, the Hanvon Booth attracted the attention of a big audience and many media. Xinhua News Agency, Office of China National Radio in Germany, local media of Germany and TV show all inquired about the displayed products and took photos in the booth, and highly praised the products. The TV SHOW program grasped with admiration at the products, and made a special video interview in the Hanvon Booth.
Big channel distributors from Germany, Turkey and Korea showed great interests and attention to the Hanvon ebook readers. They also had deep discussion with the sales personnel.
Besides distributors and agents, end consumers are also the main force of the audience. They went to the Hanvon Booth for many times to inquire about and try the products. On the first day of the fair, some consumers wanted to buy Hanvon ebook readers and asked where they could buy the products in Germany.